A Change is Gonna Come
Think about the very first purchase you ever made online. It most likely felt foreign at the time. Now we get upset if there isn’t an option to buy anything online and God forbid if the process isn’t seamless and easy to navigate.
You’d be hard pressed to find an industry that isn’t confronted by the challenge of Digital Transformation.
And yet there are still so many businesses holding on to antiquated processes and procedures. Does anyone want to sit at a car dealer for hours on end? No, and most certainly not any Gen Z’er.
The way it has “always been” is NOT the way it “will be” moving forward, this is just the hard truth.
Ask yourself in 10 years…
Will your product or service be needed/useful (in its current form)?
Will customers purchase your goods or services the same way they are purchasing them today?
Will you manufacture/produce and deliver your value in the same way you’re delivering it today?
Bonus question: what jobs in your industry will vanish?
Pro tip: Your competitor is already working on solutions to these questions.
So what are you going to do about it?
Change is coming for us all. It’s time to get busy living or get busy dying.
Power to the Entrepreneur!
Tim Martinez
“The Inside Man”
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