The Moving Train
Most upstarts struggle with finding support in the early stages (support from friends, family, media, influencers, investors, customers, partners). This is because the train has not left the station "yet". Your job as the entrepreneur is to put steam in the engine to get those gears pumping. As soon as the whistle sounds, you will start to see a line forming of eager adventurers ready to board your train. Their fear of missing out (f.o.m.o) will only propel their interest in ensuring a seat. Remember, they will only get onboard if they are certain that the train is about to move.